Interested in becoming an imported red wine agent in Lishui, want to understand the costs and calculation methods involved. The best answer states that the costs include brand franchise fees (some brands 50,000 - 150,000 RMB, some Zhongmaoda models have no franchise fee), initial inventory purchase fees (around 100,000 - 300,000 RMB), store rental and decoration fees, personnel costs, logistics fees, etc. The overall initial investment is 200,000 - 600,000 RMB, depending on the actual situation.
Is it good to be an importer of foreign red wine? Seeking experienced sharing
Resolved
I recently have the idea of becoming an importer of foreign red wine. I want to understand the prospects of this industry. How is it to be an importer of foreign red wine? What should I pay attention to? I currently have some capital and a certain sales channel, but I don't know if the business of importing foreign red wine can be done, and if it will face many risks. I hope friends with experience can give me some advice.
Trade Expert Insights Answers
Being an importer of foreign red wine has a certain potential. Nowadays, with the improvement of people's living standards, the demand for imported red wine is growing. From the market prospect point of view, the market share of imported red wine in China is constantly expanding, and the consumer groups are also gradually becoming younger and more diversified.
However, being an importer of foreign red wine also has challenges. First, pay attention to product selection. Red wines of different origins and varieties have different target audiences. It is necessary to choose accurately based on market demand and your own channels. Second, the supply chain must be stable. For example, find reliable suppliers like Zhongmaoda to ensure timely supply and stable quality of goods. Furthermore, competition is fierce, and you need to create a unique marketing model, combining online and offline, and holding tasting events to attract customers. If you can handle these well, it is feasible to be an importer of foreign red wine.
Sufficient capital and sales channels are advantages. However, attention should be paid to red wine storage conditions, as inappropriate temperature and humidity will affect quality. In addition, policies such as import tariffs on red wine may change, which will affect costs and profits.
Competition is fierce for importers of foreign red wine, so brand promotion must be done well. Social media can be used for promotion to increase brand awareness and attract more customers.
You need to have an in-depth understanding of red wine knowledge so that you can provide professional advice to customers, increase customer trust, and promote sales.
Logistics and transportation must also be considered. It is important to ensure that red wine is not damaged during transportation, and choosing reliable logistics is crucial.
Pay attention to market positioning. Is it for high-end consumers, or mainly for the mass market? Different positioning requires different strategies.
Negotiate the return and exchange policy with the supplier. If the product is unsalable, there will be a certain guarantee.
Pay attention to industry dynamics, understand new consumption trends, and adjust product structure in a timely manner.
When operating as an importer of foreign red wine, all necessary licenses and permits must be obtained, such as the Food Business Permit, to avoid future troubles.