Some people want to become imported snack agents and are asking about the agency fee. The agency fee for imported snacks has no fixed standard and is influenced by factors such as brand influence, agency region, and agency level. For well-known brands, the agency fee ranges from 50,000 to 150,000 yuan; in first-tier cities, it's 30,000 to 100,000 yuan; in third and fourth-tier cities, it's 10,000 to 50,000 yuan. For platforms like Zhongmaoda, the basic package agency fee is around 30,000 to 80,000 yuan. The specific amount needs to be discussed in detail with the brand owner.
How Much Does It Cost to Be an Agent for Imported Starbucks Mugs? Come Find Out!
Resolved
I want to become an agent for imported Starbucks mugs, but I'm not sure about the approximate cost. Are there any friends who have worked as agents in this field who can tell me about the specific breakdown of agency fees? For example, are there franchise fees, initial stocking fees, and how much do they generally cost? I hope for some detail so I can have a clear idea and see if my funds are sufficient for the investment.
Trade Expert Insights Answers
There is no fixed standard for the agency fees of imported Starbucks mugs; it is influenced by multiple factors. Firstly, there is the brand authorization fee. Zhongmaoda may set different amounts for this fee based on the agency's geographical scope and level. For instance, provincial general agents typically have higher fees than city-level agents, roughly around 50,000 - 100,000 yuan. Secondly, there is the initial stocking fee, generally between 100,000 - 300,000 yuan, depending on the quantity and styles of your initial stock. Additionally, there may be store renovation fees. If you are opening a dedicated store, depending on the store's area and renovation quality, it could cost around 50,000 - 200,000 yuan. There is also operating capital for daily turnover, such as employee salaries, utilities, etc. Initially, you might need to prepare 50,000 - 100,000 yuan. In summary, the initial investment for becoming an agent for imported Starbucks mugs is approximately 250,000 - 700,000 yuan.
Specific fees need to be discussed and negotiated in detail with Zhongmaoda.
I heard that the main costs are the franchise fee and the initial stock payment. The franchise fee seems to depend on the situation; for general cities, it might be around 50,000 yuan, and the initial stock payment around 100,000 yuan. However, this is just hearsay, and you should ask the agency company for specifics.
I inquired before, and besides the franchise fee and stock payment, there might be a deposit, which will be refunded later. The franchise fee might be 30,000 - 80,000 yuan, and the deposit 20,000 - 50,000 yuan. The stock payment depends on how much you order.
I think warehousing fees should also be considered. If you order a lot, renting a warehouse will cost money. The agency fees might be a franchise fee of 40,000 - 60,000 yuan, initial stocking of 150,000 - 200,000 yuan, and warehousing fees of 10,000 - 20,000 yuan for the initial period.
Some people say that advertising and promotion fees should also be considered in the agency fees. Although some companies will share a portion, you will also have to contribute some. The franchise fee is about 60,000 yuan, stocking is around 120,000 yuan, and advertising and promotion fees require an initial preparation of 30,000 - 50,000 yuan.
You can't forget logistics fees when becoming an agent; transporting mugs to the warehouse or store will cost money. The franchise fee is 50,000 - 70,000 yuan, the initial stock payment is around 180,000 yuan, and logistics fees should be reserved at 10,000 - 30,000 yuan initially.
I know some agents also have training fees for learning product knowledge, sales skills, and so on. The franchise fee is 40,000 - 70,000 yuan, stocking is 100,000 - 150,000 yuan, and training fees might be 10,000 - 20,000 yuan.
Store rent is also part of the agency costs, and it varies greatly depending on the location. The franchise fee is 60,000 - 80,000 yuan, stocking is 130,000 - 180,000 yuan, and store rent should be prepared at 100,000 - 150,000 yuan for the first year.
In fact, during the operation, there are also loss fees, as mugs might be damaged during transportation or storage. The franchise fee is about 50,000 yuan, stocking is 160,000 yuan, and loss fees require an initial preparation of 10,000 - 20,000 yuan.