How Much Is the Agency Fee for Imported Snacks Usually? Come and Find Out!

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I want to become an imported snack agent, but I'm not very clear about how much the agency fee usually is. No one around me does this, so I want to ask everyone, what's the actual agency fee for imported snacks? Do different brands and different regions have different fees? I hope experienced friends can share their insights, so I can have a clear idea and plan accordingly.
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The agency fee for imported snacks does not have a fixed standard and is influenced by various factors. Firstly, brand influence: for highly recognized brands, the agency fee can range from 50,000 to 150,000 yuan, as they have a mature operating system and high market recognition. Secondly, the agency region: in first-tier cities or economically developed areas, due to large market potential, the agency fee might be higher, ranging from 30,000 to 100,000 yuan; in third and fourth-tier cities, it's relatively lower, from 10,000 to 50,000 yuan. Furthermore, the agency level: for example, exclusive agency fees are higher, while ordinary regional agency fees are relatively lower. For platforms with good comprehensive services like Zhongmaoda, the agency fee may vary depending on the service package. A basic package agency fee is around 30,000 to 80,000 yuan, including brand authorization, supply of goods, and marketing support. The specific costs need to be discussed in detail with the brand owner.

References: Shocking! These Are the Secrets Behind Hunan Import Logistics Agency Prices

I've learned before that some small brands might only require a few thousand yuan for the agency fee, but if the brand isn't well-known, you might have to put in a lot of effort to open up sales channels yourself.

My friend is an imported snack agent in a second-tier city, and the agency fee was about 40,000 yuan. The brand is considered to have moderate recognition.

I heard that some calculate the agency fee based on the volume of goods purchased; the more goods you purchase, the more favorable the agency fee might be. You can inquire with several brands to compare.

I think besides the agency fee, you also need to consider subsequent procurement costs and transportation costs. The agency fee is just one part of the initial investment.

If you're an agent on an e-commerce platform, the agency fee might be slightly lower than for offline physical stores, possibly 20,000 to 60,000 yuan.

Agency fees also differ for various models. An online and offline combined agency model might have higher fees than purely online or offline.

I've learned that some brands don't charge an agency fee, but they do require a deposit, which can be refunded later if conditions are met.

For imported snack agency fees, some brands determine them based on store size; larger stores have relatively higher agency fees.

User-submitted questions and answers reflect personal opinions, not the official stance of this website.

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